Good marketers know the differences between marketing a B2b service against a B2C service. In both cases the customer is the center of the website. But the features and content they want to see will surely be different. Good B2C sites are easily navigable, logically progressive, informative, and entertaining website: you can accomplish what you intend without frustration. In a recent cognititive survey, consumers ranked website features in order of importance. Results were: 1) User-friendliness and easy navigation, 2) Good previous experiences, 3) Fast response time, 4) Relevant and updated content, and 5) Bargain prices.
Madrasmarkets appreciates these nuances. Thats why when we created a backend application for the B2C website for a huge client of ours having about 12,000 members in its database offering about 50,000 facilities we started off by understanding that todays applications enable data sharing between multiple locations via the Internet. This typically means offline applications integrating with online databases, distributed applications for distributed data entry. Security and User Interfaces too need to be neat and quick. Drag and drop, click and enter are typical features required by today's demanding users. With much demand on the ROI of investing in IT, a lot of emphasis is made on the understanding of the business requirements by the programmers. Madrasmarkets has typically given customers these benefits time and again. , what their common and unique preferences in terms of content and services maybe.

Got a B2bwebsite or thinking of one ? Want it to be reviewed and have some neat ideas on what your customer wants ?
Contact : tech@madrasmarkets.com